Creative Hustle

by - May 31, 2018


Creative Hustle - an event proudly brought to Port Harcourt by the British Council was held today, the 31st of May. Prior to this time applications were carried out online and luckily for me I was among the hundreds of women whose application was honored with an invitation. The theme of this year's Creative Hustle is  “Opportunities for Young Professional Women in the Creative Industry”, so imagine my surprise when I found a couple of men among the audience Lol. Although the women outnumbered the men, I thought it was a strictly feminine affair but the lessons learned weren't exactly sex specific. Anyone irrespective of their sex could apply the knowledge gained at the event and succeed as creative entrepreneurs.

The event which held at Novotel Hotel Port Harcourt was schedule to start at 10am and end at 1pm. I got to the venue at 9am and was asked to fill a registration form, after which I sat at the lobby because it wasn't time for the event to kick off.

I used this opportunity to admire the beauty of Novotel Hotels as this was my first time of being in the hotel's premises. Novotel Hotel is located at no. 3 stadium road, opp Air Force Base /Junction. Locating the venue wasn't hard and I was pleasantly impressed with the hotel's environment.

The exterior is deceptive because it looks small and ordinary but once you step pass the gate you're greeted by a very large space with lots of flowers, trees and tall buildings. The interior of the hotel is so clean, and you instantly feel relaxed with white walls filled with African paintings and carvings, it's so beautiful and relaxing. I honestly wasn't expecting to be so impressed.

The event eventually started at 10am, we were ushered into the conference hall, each participant was given a customized British Council note pad and a pen.

We started off by watching a short YouTube video from “The Humm”, after which the excellent Joyce Daniels took the stage. Excellence is the only word I can use in describing Joyce Daniels, this is the second time I've met her and I fall deeper in love with her stage deliverance, how she delivers as an MC professionally and still connects with her audience on a deep level is something to aspire to. She carries every member of her audience along and chips in humour at the appropriate time. Joyce Daniels is an excellent MC and her recently published book titled “Mastery”  was sold at the event for N3500, so if you're looking to becoming an excellent Masters of Ceremony, you should start by buying that book.


The first speaker was Ngozi Aderibigbe. She's an intellectual property lawyer, she helps Creatives create wealth from their creative activities using the law. She basically covered the legal angle of the creative industry which although is very important is often ignored.

The second speaker was Ibinabo Amakiri. She's a “Hairbalist”, a heritage creative entrepreneur and has already succeed in launching three businesses which are doing greatly, all in the Creative industry. Her story was really inspiring, she left her legal profession after thirteen years to start up a career in the Creative industry.






The third speaker was Julia Oku Jacks. She formerly was a lecturer at the University of Calabar but left behind the classroom and ventured into the advertising industry as a copywriter.


There was a Q & A/panel discussion section after the last speaker. Members of the audience were opportuned to ask relevant questions. The questions were educative and made the speakers share more of their professional experiences with the audience.

After this session came refreshment and networking time. It was awesome meeting lots of young Creatives. There was also a legal clinic/ mentoring session for those who had further need for them.

The event ended at about 1.30pm, time keeping was on point and I'm sure a lot of people were grateful for that.
I learnt a lot during the event and I'd posting those lessons as graphic quotes on my Instagram handle. Do well to follow me by just clicking HERE so you wouldn't miss out on any of them.
Thank you British Council, Port Harcourt appreciates the Creative Hustle.

Olivia Sose.

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